Opening first in Salt Lake City

A complete weekly grocery order with produce, bread, eggs, milk, cheese, meat, grains, juice and a prepared meal

Your whole grocery list. Grown and made closer to home.

Everyday groceries from local farms and makers, delivered in one order.

We group nearby orders behind the scenes, so local food can move efficiently from producers to your neighborhood.

No Farmers General markup on food. Delivery is charged separately.

Your ZIP helps us decide where to open first. We’ll email you when your neighborhood is ready.

Your whole weekly shop
Meat, eggs, dairy, produce, bread, pantry staples and more.
No food markup
We don’t add a Farmers General markup to the food.
One delivery
Products from many local producers arrive together.

Why neighborhoods matter

Your neighborhood becomes one big grocery order.

You shop normally for your own household. Behind the scenes, Farmers General groups orders from people who live near one another into a neighborhood pod.

You don’t have to organize anything. Join with your ZIP code, shop for your own family and Farmers General handles the rest.

  1. You and nearby homes

    Each household shops for its own weekly groceries.

  2. One neighborhood pod

    We group those household orders behind the scenes.

  3. Consolidated producer orders

    Each producer sees the combined demand before packing.

  4. One efficient delivery route

    Products from many producers arrive together.

We know what people ordered before the food starts moving, so we’re not buying groceries and waiting for someone to purchase them later.

Clear pricing

We don’t mark up your food.

We make the logistics work.

Farmers General sells groceries without adding a Farmers General markup to the food. Our charge is for bringing many producers together and getting one grocery order to your home.

Your groceries
The price Farmers General pays the producer
Farmers General delivery
Shown separately
Total
Always clear before you order

That gives us the right incentive: make moving food more efficient instead of making food more expensive.

A grocery shop, not a specialty box.

Produce, meat and eggs are only part of the weekly list. We’re building toward the bread, milk, pantry staples, drinks and prepared food that make this a real grocery shop.

Produce, bread, eggs, milk, grains, preserves and meat being gathered at a local food hub
  • ProduceFruit, vegetables, herbs and mushrooms
  • Meat & seafoodPasture-raised meat and responsibly sourced fish
  • Dairy & eggsMilk, butter, cheese, yogurt and eggs
  • BakeryBread, tortillas, pastries and grains
  • PantryOats, rice, beans, flour, preserves and coffee
  • Drinks & prepared foodJuice, ready-to-heat meals and weekly staples
A local food producer sorting vegetables beside bread and milk in a working packing shed

For Utah producers

One larger order, built from nearby demand.

Instead of fulfilling small household orders one by one, Farmers General combines what nearby families ordered into one larger order before you pack it.

  • Know demand before packing
  • Fulfill one consolidated order
  • One handoff instead of many household deliveries
  • We handle household sorting and delivery

Apply to sell with Farmers General

Tell us what you make. It takes about two minutes.

Why this matters

Good food should be everyday food.

We don’t think local meat, eggs, milk, vegetables and bread should be a luxury for a small group of people.

Better logistics should make good food more accessible, not more expensive.